Programme description
What you can expect to study
- Plan marketing activity around audiences and evidence.
- Develop digital, brand and communication skills.
- Measure campaign performance and improve decisions.
Richmond American University London · London
MSc Digital Marketing with Data Analytics
Blends digital marketing strategy with data analytics skills for measuring and improving campaigns. September start takes 12 months direct; January start 16 months; preparatory routes are longer (May start is preparatory only).
Career direction
Where it may lead
Possible career directions include:
- Marketing executive
- Digital marketing specialist
- Brand manager
- Market research analyst
Career outcomes depend on experience, professional registration where applicable and the modules completed. We can help you compare the exact curriculum before you apply.
Entry requirements
Can I apply?
- Academic
- UK first degree with minimum second-class honours (2:2), US degree with cumulative GPA of at least 2.5, or international equivalent
- Sri Lankan qualifications
- We’ll check your qualifications against this course for you.
- English (IELTS)
- 6.5 overall, 6.0 in each component
Not sure you qualify? Send us your results — we’ll tell you honestly, free.
How we help
Your application, handled.
- We check your eligibility and documents.
- We prepare and submit your application to Richmond American University London.
- We help you meet any offer conditions and get your CAS.
- We guide your Student visa application.
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Course information checked October 2026 from the official course page on richmond.ac.uk. The expanded description is a concise GEC summary based on the course record and subject area; module choices, professional recognition, fees, entry requirements and intakes can change. We confirm the latest details with Richmond American University London before you apply. Global Educational Consultants is an independent consultancy.