Programme description
What you can expect to study
- Plan marketing activity around audiences and evidence.
- Develop digital, brand and communication skills.
- Measure campaign performance and improve decisions.
University for the Creative Arts · Farnham
BA (Hons) Digital Marketing
Covers marketing strategy, consumer behaviour, audience insight and data-driven decisions through creative-industry projects, assessed entirely by coursework. Available at all three campuses; graduates work in brand and digital marketing roles. An optional Integrated Foundation Year and a placement year are available.
Career direction
Where it may lead
Possible career directions include:
- Marketing executive
- Digital marketing specialist
- Brand manager
- Market research analyst
Career outcomes depend on experience, professional registration where applicable and the modules completed. We can help you compare the exact curriculum before you apply.
Entry requirements
Can I apply?
- Academic
- 112 UCAS tariff points, or Pass at Foundation Diploma in Art & Design, or BTEC Extended Diploma DMM, or Merit at UAL Extended Diploma
- Sri Lankan qualifications
- Grades BBC in Sri Lankan A-levels, or a recognised UK International Foundation course, or Year 1 of a bachelor's degree at a recognised institution with at least 60%; Integrated Foundation Year needs five O-levels at grade C
- English (IELTS)
- 6.0 overall, no less than 5.5 in any section
- English alternatives
- Grade C in O-level English or A-level English Language/Literature accepted for degree entry
Not sure you qualify? Send us your results — we’ll tell you honestly, free.
How we help
Your application, handled.
- We check your eligibility and documents.
- We prepare and submit your application to University for the Creative Arts.
- We help you meet any offer conditions and get your CAS.
- We guide your Student visa application.
More Marketing courses at University for the Creative Arts
Similar courses at other universities
Course information checked October 2026 from the official course page on uca.ac.uk. The expanded description is a concise GEC summary based on the course record and subject area; module choices, professional recognition, fees, entry requirements and intakes can change. We confirm the latest details with University for the Creative Arts before you apply. Global Educational Consultants is an independent consultancy.